How to Promote Tools and Utility Apps
App promotion is a tough gig. It’s tough to decide where to put your precious time, energy, and resources. If
Everybody play the game: the game ecosystem as a unique and effective ad platform
One can hardly remember the time when video games used to be a rarity available to a select few. By
10 Website KPIs Every Growth-Driven Marketer Should Track
In the past, if you wanted to boost sales you’d run TV ads with catchy jingles or clever ad copy
Google Tables vs. Google Sheets: What’s the difference?
Early in 2021, Google launched Tables, an experimental app from the company’s in-house incubator. Table of Contents spreadsheet keyword installs for ios
AppLovin’s Acquisition of MoPub, Record-breaking Estimates for Mobile Holiday Shopping, Winning Apps During Facebook’s Outage
Mobile Monday is the weekly roundup of the latest news, trends, and developments in mobile apps, tech, and advertising. Digital
What Are the Technologies Used in Machine Learning
Not everyone has to be a Machine Learning expert. It is a complex subject that many people struggle to understand in detail.
3 Strategies Retailer Belk Used to Improve Their Mobile Experience
Belk has seen incredible success since reimagining their retail mobile strategy. Olivia Lademann, Digital Marketing Analyst, and Katie Kazukynas, Senior Product Manager, discussed
How to Choose Between SMS vs. Push Notifications
In 2021, creating an app for your business is no longer in question. As it was mentioned earlier on the
TikTok for marketers：UNDERSTANDING THE TIKTOK USER
TikTok ranks at the top of the app industry as the fastest-growing, most downloaded app in the world. It’s shaping
Different Categories of Mobile Applications: the apps
Earlier in one of our blog posts, we talked about app ideas and described what you will need to develop an