How to Promote Tools and Utility Apps
App promotion is a tough gig. It’s tough to decide where to put your precious time, energy, and resources. If
How To Promote Food And Drink Apps
How do you promote the food and drink app? This is a question that many companies are interested in. No
Everybody play the game: the game ecosystem as a unique and effective ad platform
One can hardly remember the time when video games used to be a rarity available to a select few. By
How Do Free Apps Make Money (Six Case Studies)
At any given time, there are typically 4 to 5 million apps available for download from the Apple App Store and Google
10 Website KPIs Every Growth-Driven Marketer Should Track
In the past, if you wanted to boost sales you’d run TV ads with catchy jingles or clever ad copy
YouTube’s Testing a New ‘Search Insights’ Tool to Help Guide Your Content Efforts
YouTube’s working on a new insights feature for YouTube Studio which will provide information on what people are searching for in the
Google Tables vs. Google Sheets: What’s the difference?
Early in 2021, Google launched Tables, an experimental app from the company’s in-house incubator. Table of Contents spreadsheet keyword installs for ios
TikTok Launches New ‘CommunityTok’ Promotional Push to Highlight Subculture Engagement in the App
TikTok has launched a new pitch for marketing spend by promoting what it’s calling ‘CommunityToks’, which seeks to underline the
AppLovin’s Acquisition of MoPub, Record-breaking Estimates for Mobile Holiday Shopping, Winning Apps During Facebook’s Outage
Mobile Monday is the weekly roundup of the latest news, trends, and developments in mobile apps, tech, and advertising. Digital
How to build a brand for mobile app
What you will learn in this article: What a brand actually means in the world of mobile and why it